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Episode 4Season 2

Redefine Brand Loyalty with Nancie Mcdonnell Ruder

In this episode... It costs 5x more to acquire a new customer than it does to retain an existing one. Yet the concept of "Loyalty” has become overly commercialized, and it is costing companies their customers. According to reports, the average rate of customer retention…
October 27, 2020
Episode 3Season 2

Merge Your Values First with Don Scales

In this episode... A damning​ ​Harvard Business Review​ Report has found that between 70% & 90% of mergers & acquisitions fail. While two companies may appear to be great match on paper, they are often far from it in reality. According to a​ ​Deloitte study​,…
October 20, 2020
Episode 2Season 2

Scale Beyond the Middle with George Bradt

In this episode... Many businesses struggle to grow beyond a particular threshold, with four out of five failing due to lack of cash to support their ambitions. As companies reach new heights in size, leaders must carefully balance the trade-offs between growth and profitability, with…
October 13, 2020
Episode 12Season 1

Ask Your Values First with Garnet S. Heraman

Garnet S. Heraman is a purposeful investor, an influencer, and, above all, an innovator. With over 25 years of experience helping to establish brands and develop new technologies, his work has been featured everywhere from BuzzFeed to Time, and he has spoken at events all…
July 14, 2020
Podcast Pilot

Drive Profit with Purpose

Fran Biderman-Gross guides leaders to shine so that their true potential can be realized. She’s the CEO and strategist of Advantages, a powerhouse multi-million dollar full-service creative agency. Fran has 20+ years of marketing experience and she is the mastermind behind the award-winning 3 Keys…
April 24, 2020