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Episode 4

Episode 4Season 4

Maintain Authenticity in the Face of Adversity

In this episode... I am joined by Mike Salguero. Mike is the Founder and CEO of ButcherBox, a subscription-based delivery service that sells high-quality, humanely raised meat & sustainably sourced seafood. When his wife was diagnosed with Hashimoto’s disease, an auto-immune disorder that affects the…
October 7, 2022
Episode 4Season 3

Best of Drive Profit with Purpose: Part 4

In this episode... In this last episode of our Best of Season 3, Venture Capitalist Phil Nadel explains the importance of truly understanding the market and then listening to your customers after you've launched your product or service. This is a critical lesson in Purpose—…
April 21, 2021
Episode 4Season 2

Redefine Brand Loyalty with Nancie Mcdonnell Ruder

In this episode... It costs 5x more to acquire a new customer than it does to retain an existing one. Yet the concept of "Loyalty” has become overly commercialized, and it is costing companies their customers. According to reports, the average rate of customer retention…
October 27, 2020